Project Description
BlueSoho
BlueSoho, an integrated marketing and technology firm, was designed to help brands dynamically adapt to the needs of their technology savvy consumer at every step of the buying journey. They provide brand activation campaigns, digital and mobile, local promotional strategy, planning and buying, creative and production services for retailers, publishers, and Fortune 500 companies. BlueSoho thrives at the intersection of bleeding-edge technology, arresting creative, and interactive experiences.
The Challenge:
How do you get prospective clients — leading publishers, retailers and brand advertisers — to understand exactly what Nellymoser does? It’s simple, you get them to live through the Nellymoser experience.
You start by designing, building, & launching a branded mobile app.
Then you design marketing collateral which includes multiple activation points that launch cross-media campaigns.
After that you create a Marketing event experience that drives booth traffic and generates qualified leads.