Project Description
Nellymoser
Nellymoser, a mobile marketing and technology company founded in 2000 and headquartered in Boston, creates mobile companion apps and cross-media campaigns. These campaigns are triggered using smartphones via multiple activation points placed in editorial content, advertisements, or on product packaging. The result is instant multimedia, interactive and up-to-date content designed to deliver consumer engagement, foster brand loyalty, and drive revenue for clients.
The Challenge:
How do you get prospective clients — leading publishers, retailers and brand advertisers — to understand exactly what Nellymoser does? It’s simple, you get them to live through the Nellymoser experience.
You start by designing, building, & launching a branded mobile app.
Then you design marketing collateral which includes multiple activation points that launch cross-media campaigns.
After that you create a Marketing event experience that drives booth traffic and generates qualified leads.
